We have finally passed a rubicon in which the majority of leaders recognize quality of life and outdoor recreation as economic development. It’s now about the intangibles — you must create a compelling place to live.
This historic textile community has embraced place-making to encourage economic development and position themselves as a primary destination along the 14-mile Thermal Belt Rail-Trail.
Our team presented the Destination McDowell Tourism Master Plan and the ‘Blue Ridge Mountain Wonderland’ destination brand concept to McDowell County elected officials and municipal leaders.
The community of Lenoir, NC is excited about their newly developed brand identity. And our team is thrilled and...
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