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McDowell County Tourism Master Plan and Brand Revealed

McDowell County is the Blue Ridge Mountain Wonderland

Destination by Design revealed the Destination McDowell Tourism Master Plan and the ‘Blue Ridge Mountain Wonderland’ brand concept to an audience of elected officials in McDowell County, NC.

The McDowell News covered this meeting with an article on the proposed strategy to enhance McDowell’s tourism infrastructure and brand, which includes major revitalization to the downtown areas of Marion, Old Fort, and Little Switzerland.

Blue Ridge Mountain Wonderland Brand Concept

Our Communications team presented these short tourism commercials highlighting McDowell County as a destination for outdoor enthusiasts. Filmed in various spots around the county, the videos showcase the myriad of outdoor recreation opportunities available in the Mountain Wonderland, all set against the stunning backdrop of the Blue Ridge Mountains.

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